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How to Save Time and Sell a Small Business Without a Broker

How to Save Time and Sell a Small Business Without a Broker

If you’ve decided to sell your small business, you’ll need help. Many owners retain the services of attorneys and CPAs to provide expertise during the sale process. While some founders hire business brokers, others are able to successfully sell the business without a broker’s help.

This article explains why an owner may sell the business without a broker, and the steps that are necessary to close a sale. You’ll also learn why the services of an attorney and a CPA are important, even if you choose to sell the business without a broker. Finally, you’ll read about the benefits of Raincatcher’s Sell By Owner program.

Reasons to sell without a broker

Here are some reasons why a firm is sold without the services of a business broker:

  • Distressed sale: If an owner is selling a company that carries a large debt load, the sales proceeds may not pay off all of the firm’s liabilities. The owner may not have cash available to pay the broker’s fee. Raincatcher represents some distressed businesses so reach out to us to learn more.
  • Seller relationship: A sale to a family member, key employee, or a business peer may not require a broker. In this case, the buyer and seller know each other, and the sale may take far less time and effort to negotiate.
  • Established price: If the price has already been negotiated with the buyer, a broker may not be necessary. If partners A and B have a written agreement that includes a formula for a sale price, one partner can sell to the other without the need to negotiate a sale price.
  • Experience with company sales: If the owner has sold multiple businesses in the past, he or she may have the skills that a business broker would provide.

If you choose to sell your business without a broker, you’ll need to invest time to prepare for the sale in advance.

Preparing for a sale

The first step is to assess your business, and to make changes to enhance the value of the company.

Enhance company value

Business purchasers are looking for firms that have these traits:

  • Competitive differentiation and uniqueness in the market: If consumers view your firm as unique and different, they may become repeat customers and be willing to pay more for your products.
  • Track record of sales, positive cash inflows, and net profits: Your business must be able to grow sales, increase profits, and collect cash in a timely manner. Profits may not be enough to attract a buyer. You also need the ability to collect cash inflows to operate the business.
  • Recurring revenue streams: Firms that generate recurring revenue, particularly those that have subscription revenue, are particularly attractive. These firms have a more predictable revenue model.
  • Carve a profitable niche: Niche businesses may have less competition, and they can become experts that have a deep understanding of the customer’s needs.
  • Create a disruptive product or service: If you offer a product or service that disrupts an industry, you can charge a high price and still drive sales.

If a buyer shows a strong interest, you need to be ready to provide more information.

Gather a complete set of records

Create a complete set of financials, which may include these records:

  • Financial statements: Balance sheet, income statement, and possibly a statement of cash flows for the past three to five years
  • Contracts: Employment agreements, vendor contracts, leases, and other legal agreements
  • Customer lists, market research, marketing plans

You should have an attorney write a non-disclosure agreement (NDA), and have each potential buyer sign the NDA before you provide sensitive information about your business. Have these records organized and ready for review, so that you can provide the records quickly.

As the owner, you’re the individual best positioned to explain why your business is valuable. Create a marketing plan to market your company to prospective buyers.

Marketing your business

You can market your business by working your professional network, and by advertising on business sale websites.

You can post an advertising listing on Raincatcher’s Sell By Owner listing website and other sites. Some sites earn listing fees from the business owners that advertise their companies but Raincatcher includes their listing website as part of their Sell By Owner Marketing & Listing program. Potential buyers sign an NDA and complete a form to send the owner a message about the listing.

Speak with people in your professional network. Ask business peers, attorneys and CPAs if they know of any potential buyers for your business. Attorneys and CPAs often work on business transactions, and they may be able to refer you to a buyer.

Qualifying buyers, and due diligence

Ask each potential buyer for a personal financial statement, in order to verify that the buyer has the ability to buy your business. The statement will list the buyer’s assets, which may include other businesses. A buyer may also provide documentation that they have financing to buy the business.

If a potential buyer has the interest and the financing to purchase your business, start the due diligence process. Organize your records and plan meetings so that the buyer can review your documents in detail.

The due diligence review includes financial, marketing, and operational details that you use to manage your business. As mentioned above, ask an attorney to write an NDA, and have the buyer sign the NDA before you share documents.

If you provide information quickly, you can keep the due diligence process on track and move the potential buyer closer to making an offer.

Negotiating the sale price

A buyer will analyze the sales of similar companies, evaluate industry trends, and consider other market factors. Do your own research to understand the metrics that the purchaser is using to evaluate your business.

Talk with a CPA about the tax impact of the transaction. Will the buyer pay a lump sum, or will you receive sales proceeds over a period of time? Does the sale include company equity, or is the transaction a sale of assets? These factors impact how the sale is taxed, and the after-tax dollars you receive for selling the business.

Have an attorney review the legal documents that you provide in due diligence, and the business sale documents before closing.

To market and sell your company without a business broker, you need a tool to manage the process. Raincatcher’s Sell By Owner program provides the resources you need to sell your business.

Sell By Owner Marketing & Listing program

Raincatcher’s Sell By Owner program provides you with a comprehensive collection of online tools, software, marketing materials, and business listing services to help you orchestrate the sale (or transfer ownership) of your company yourself.

Included in Our Program:

  • Access to Raincatcher’s support specialist team to help you through the marketing and listing process.
  • Ballpark business valuation — Includes a 27-page report on the strengths and weaknesses of your business along with a Vertical IQ report and personal readiness to sell your business
  • Access to eLearning courses to help you prepare your business as well as sell your business
  • Access to deal project management software (for up to 6 months) – Allows you to track all buyers and marketing efforts +Walks you step by step on the closing procedure.
  • Assistance creating marketing material
  • Professionally designed prospectus
  • Assistance posting your deal on various marketing websites
  • Free business listing on Raincatcher Sell By Owner listing website
  • Documents and tools to help you close the deal (PM Software)
  • Due diligence data room (PM Software)

Use this program to restructure your business into a built-to-sell company, maximize value, and to find the ideal buyer for your business. Contact us today to sign up for the program and start your business sale process.

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How a Business Broker Can Help You Sell a Restaurant

Starting a business is your opportunity to put your unique touch on a company. Operating a restaurant allows you to be creative, and build a loyal following. 

Selling your restaurant presents a number of challenges, and a business broker can serve as your trusted guide throughout the process.

Overview of the Restaurant Industry 

The Coronavirus has had a negative impact on the restaurant industry in the short term. However, Forbes explains several trends that are driving the restaurant industry over the long term:

  • Restaurant delivery: “Data firm Second Measure reported U.S. restaurant delivery sales grew 52 percent year-over-year in May 2019.” Delivery companies DoorDash, Grubhub, and Uber Eats are taking advantage of this trend, which is a growing source of restaurant revenue.
  • Commissaries: In this case, the restaurants rent cooking space on a short-term basis. This strategy eliminates the need to pay for building renovations or to make long-term lease payments. The business can launch as a delivery-only restaurant at a much lower startup cost. Cloudkitchens is an example.
  • Grocerants: Grocery stores are creating outlets that offer grocery shopping, dine-in, and take-out services at the same location.
  • Sustainable food products: According to Nielsen, sales of sustainable food products have increased 20% since 2014.

The fastest growing sector of the restaurant industry is fast-casual dining. RestaurantBusiness reports that the sector generated $42.2 billion in US sales in 2018, up 8% from the prior year. Panera Bread was the top restaurant in the fast-casual industry.

Restaurant Industry Challenges

1. Staff turnover

FinancesOnline noted that, in 2019, restaurant and foodservice employment totaled nearly 15 million people. Employee turnover ranges from 100% to 130% each year, and the average turnover cost is more than $2,000 per staff member.

2. Risk of theft

Restaurants typically handle many transactions that are relatively small. The number of transactions, particularly cash purchases, increases the risk of errors and possibly theft.

Many restaurants reduce the risks by moving away from cash transactions and processing more debit card and credit card sales. While electronic sales are more secure, the sheer number of transactions at a busy restaurant exposes the owner to risk.

Finally, a restaurant requires an owner to invest in fixed assets. The business must invest in furniture, fixtures, ovens, and refrigerators. Over time, these assets will need to be repaired and eventually replaced.

What makes a restaurant attractive to a buyer?

The Value Proposition

A successful restaurant may have a steady flow of repeat business from diners who visit the location every month. Interest in a good restaurant will spread by word of mouth, and a popular eatery may not need a big marketing budget

Some owners leverage a restaurant’s popularity by adding new lines of business. The owner can start a catering business, which repeat customers can use for parties and other events. If the restaurant has a unique menu item, the owner may sell the item through retail stores. 

The brand awareness of a popular restaurant can generate multiple revenue streams. The business can grow, based solely on a loyal base of repeat customers, and word of mouth referrals. These businesses may not need a big marketing budget to generate consistent sales and profits.

Preparing for a Sale

Take action on these issues, so that your business is well-positioned for a sale.

Analyze your company operations, and document all routine tasks in a procedures manual. Using a manual reduces confusion about each task, and serves as a training tool for your staff.

Assess your accounting system and use technology to save time, and to produce accurate financial statements. Use software to manage accounting, invoicing, and other tasks.

Your managers produce value because they make smart decisions to grow sales and profits. If there’s a gap in your organization that is holding you back, find a manager who can fill the position. Delegate more management tasks to your team.              

 

Review your contracts with partners, employees, vendors, and customers. Many of these agreements must be changed if you sell your business. Find out where your contracts stand now, so you can make plans for an eventual sale.  Create incentive compensation plans for valuable employees, so they’re motivated to stay after a business sale.

A business sale requires careful thought and planning, and a business broker can be your trusted advisor along the way. 

Work With a Business Broker

Business brokers can help with these issues:

  • Use industry knowledge and marketing efforts to find buyers
  • Understands the seller’s motivations, and potential obstacles to a sale
  • Find buyers who are ready to provide documents for due diligence
  • Pricing: Use metrics to determine the business price
  • Research: Analyze the sales of similar companies and industry trends
  • Negotiates the final price on seller’s behalf

An effective business broker can make all the difference in a company sale. 

Work With a Trusted Advisor

At Raincatcher, our business brokers focus on the seller’s needs, not our own.

Our objective is to educate the seller about their options. If it makes sense to work on the business, we will recommend affiliates that we partner with to help the owner maximize the value of the business. The Raincatcher team has worked with thousands of businesses, and we all have the small business entrepreneurial spirit.

Raincatcher works with other professionals, which may include an exit advisor, valuation expert, accountants, and attorneys. Our firm uses industry-leading proprietary valuation resources to value your business.

We will operate as your trusted advisor throughout the entire sale process, so you can sell your business at an attractive price without regrets.

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Growing Revenue Sources for CPA Firms

The CPA industry is changing rapidly.

Technology and the changing tax code have altered the tax preparation business, and traditional revenue sources may not be sufficient to grow a CPA’s practice. Successful CPA firms generate revenue from a number of sources.

The number of individuals who use a CPA firm for tax preparation is declining, due to a number of factors.

Tax Preparation

The CPA Journal points out that an increasing number of taxpayers are using the standard deduction and not itemizing, and therefore may not need the help of a tax professional. 

In addition, the number of firms offering tax software for individuals has also increased, and software is becoming easier to use. Many taxpayers are choosing to use tax software and not consult with a tax accountant.

Some CPAs are growing their businesses by specializing in estate taxes, tax planning, or specific business structures. 

The Tax Cuts and Jobs Act (TCJA) offers substantial tax benefits to business owners and the self-employed. Pass-through firms, and such partnerships and sole proprietors, may be able to deduct qualified business income and reduce their tax liability. A CPA can generate revenue by navigating the TCJA law and maximize the tax benefits for business people.

CPAs can also produce revenue by providing payroll services.

Payroll Processing

Payroll is often the most complicated task that a business must complete, and CPAs can manage the process each payroll period. The CPA uses the data gathered by the employer to calculate tax withholdings and net pay, and to generate payroll tax reports.

When the business tax return must be created, the CPA will already have the payroll information for the tax return. 

A growing percentage of Americans are approaching retirement age, and CPAs can help these clients by specializing in long-term care and estate planning issues.

Long-Term Care, Estate Planning

Older clients (or the children of aging clients) need a plan to pay for long-term care costs. The cost may be paid out of an investment portfolio, or funded using long-term care insurance. 

Consumers must consider insurance costs, the amount of available coverage, and the policy benefits. The long-term care benefit must be large enough to justify the insurance premiums paid for coverage.

The federal estate tax exemption has increased sharply, and many taxpayers no longer face an estate tax liability issue. CPAs can help clients determine if prior estate planning steps are no longer necessary. Many people set up trusts and use life insurance products to fund the estate tax, and these expensive plans may no longer be necessary.

Financial Services

CPAs are expanding their revenue sources by offering financial services.

Insurance

CPAs can obtain a license to sell health and life insurance products, including disability insurance, and term-life insurance. A business owner with a young family may need life insurance to support the family if an unexpected death occurs.

A property and casualty license covers property insurance and vehicle insurance issues. If a business owns a warehouse, commercial property insurance will protect the company if the warehouse is damaged.

Financial planning

Some CPA firms designate a member of the firm to become a personal financial specialist (PFS) or a certified financial planner (CFP). These experts charge a fee to consult with clients and create a formal financial plan. The financial planner reviews the plan with the client at least annually, and proposes changes to update the plan.

Investment advisory

A CPA firm can create a company division to provide asset management and investment advisory services. Some firms set up formal revenue-sharing arrangements with existing investment advisors.

The financial services industry is moving away from a commission-based business model to a fee-based structure. If the CPA firm chooses to offer services to clients, a staff member may become licensed to offer fee-based investment advice. 

CPAs often have close relationships with business owners and individuals. A CPA firm can leverage these relationships to offer insurance, financial planning, and investment advice.

Representing Taxpayers With Tax Issues

The tax code is complicated, and some taxpayers don’t file timely returns, or respond to IRS notices. Businesses can run into trouble if they don’t meet deadlines for submitting tax withholdings for payroll. 

A CPA firm can provide services to taxpayers who need to resolve IRS issues. CPAs can help the taxpayer file missing or late tax returns, and work with the IRS to minimize fees and penalties related to late returns. 

If the CPA firm has expertise in a particular industry, it may develop a referral network from other firms that don’t have the specialized knowledge. Franchise businesses, for example, must carefully account for revenue, expenses, and the franchise fees owed to the franchisor. This business structure is unique, and presents accounting and tax challenges.

In addition to IRS issues, CPA firms often specialize in state tax issues, such as sales and use taxes. If the CPA can successfully resolve a tax issue, they may receive referrals from satisfied clients.

Referrals to Business Brokers

Business brokers provide critical guidance to owners who are considering a company sale. The broker helps the owner market the business, identifies potential buyers, and negotiates the final sale price. In some cases, a CPA can earn a referral fee from a business sale transaction.

A CPA is a trusted company advisor, and is likely to discuss a potential business sale with a client before the owner takes action. A business broker can protect the interest of the seller, and help to maximize the sale price received at closing. It’s often in the client’s best interest to work with an experienced business broker.

The AICPA Code of Professional Conduct prohibits CPAs from earning third party referral fees if the CPA performs an audit, review, or compilation. CPAs who provide consulting and tax services, however, may earn referral fees.

If you’re a CPA and need to refer a company to a business broker, find an experienced firm.

Work With an Expert

Raincatcher works with other professionals, which may include an exit advisor, valuation expert, CPA, and attorney. The firm uses industry-leading proprietary valuation resources to value a business.

Raincatcher’s experts will operate as trusted advisors throughout the entire sale process, so the owner can sell a business at an attractive price without regrets.

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Q&A | Meet Our Business Valuation Professionals

At Raincatcher, we believe that small business and our clients are the heartbeat of America, and every small business owner deserves their chance at the American Dream.

To accomplish this dream, we rapidly transform small to medium-sized businesses into companies that are built to sell, and in turn help buyers find remarkable enterprises in which to create their own legacy.

An important component of our process is a business valuation.

Get the maximum value for your business and find the ideal buyer with our industry-leading proprietary valuation resources and proven guidemaps to help through the selling process.

To explain why a valuation is so important for your business, meet our team of professionals, and read about their views on the valuation process.

Meet Our Business Valuation Professionals

Marla DiCarlo – CEO

Marla DiCarlo is an accomplished business consultant with more than 28 years of professional accounting experience. As co-owner and CEO of Raincatcher, she helps business owners get their business ready to sell so they find the best buyer and get paid the maximum value for their business.

Jason Thomas – VP of Business Brokerage Services – Managing Broker


Jason Thomas is a Senior Business Broker who partners with entrepreneurs and business owners to help source the best win-win deal for all parties. After spending nearly a decade in the real estate sales and development industry, Jason knows what it truly takes to get a large transaction through the finish line; hard work, communication, and the ability to connect with your clients.

Mark Halma – Associate Broker

Mark Halma has been a deal maker since he began his professional career. He has spent time working for organizations across multiple industries and phases, including tech start-ups, Fortune 100 consulting companies, and business brokerage firms. This array of experience has made Mark a savvy business-minded individual who enjoys working with organizations of all backgrounds and situations.

Keith Marlow – Associate Broker

As the Managing Broker at Raincatcher, LLC, Keith Marlow works to establish a win-win environment in deal making. With more than 20 years and $800 million in transactional experience, he values the power of proper deal structure and execution, thereby ensuring each sale brings its seller significant reward.

Tim Rinaldi – Associate Broker


Tim Rinaldi is an Associate Broker at Raincatcher who is passionate about having an impact. On our team, this enables him to partner with entrepreneurs and business owners to achieve their goals in selling their businesses. With a background in sales, he has consistently surpassed his quotas through his ability to develop relationships and determination to put in the activity required to move the deals forward to closing.

6 FAQs on Business Valuation

Our experts have used their decades of experience to answer the most important questions related to a business valuation.

1. What are the most important factors to consider when valuing a company?

A buyer is interested in trends that your business is experiencing. “Is the company growing, declining, or stable?”; asks Mark Halma. A firm that is growing sales and earnings is more valuable to a buyer. Tim Rinaldi asks: “How confident can the potential buyers be that they can not only sustain the current level of performance but grow it?”

Tim also determines how the business rates using the eight factors that drive business value. Drivers, such as financial performance, growth potential, and customer satisfaction, are important metrics to measure the value of a business.

Keith Marlow inquires about recurring revenue. “What is the amount of recurring revenue, and is there a subscription-based element to their recurring revenue?” A business that generates recurring revenue has a more predictable level of sales and profits. Also, a base of repeat customers requires far less marketing costs to generate revenue.

Businesses that are unique generate more value. Keith asks: “Does the company have a moat around it?” If a firm has IP, a unique or cost effective processes, or a special talent pool of employees, the company has a competitive advantage in the market.

2. What type of valuation method do you like to use?

Performing a business valuation requires a deep understanding of the owner’s mission, the firm’s balance sheet, and cash flow considerations.

Tim is interested in computing the seller’s discretionary earnings, or SDE. In addition to profit, the benefits that an owner realizes from the business include salary, benefits, and depreciation. At Raincatcher, we analyze SDE, along with the firm’s industry and the size of the business.

Raincatcher’s experts closely review a company’s assets, to understand their true value. For example, a company that uses machinery and equipment to work more productively than the competition is more valuable to a buyer.

Keith focuses on understanding a company’s working capital requirements. One method to assess working capital is to analyze accounts receivable and accounts payable aging reports.

Marla mentions that market comparables are very important in order to support a value of opinion. However, keep in mind that a business is only worth what a buyer is willing to pay.

3. What is the benefit of obtaining a certified business valuation?

A certified business valuation provides an unbiased opinion regarding company value.

This type of valuation gives an interested buyer confidence in the valuation analysis and conclusions. In addition, the seller is more confident that the sale price is justified.

In some situations, a certified business valuation may be a requirement to complete a transaction. Raincatcher has strong relationships with experts who can provide a certified valuation for your business.

4. How Will the Business Broker Establish the Appropriate Price for My Business?

Our brokers work as trusted advisors, and use their expertise to determine a reasonable price for your business.

The experts at Raincatcher analyze market trends, and recast the financial statements to reflect the value of your firm to a buyer. We work as a team, and maintain an unbiased perspective to determine the valuation range.

We then price your business at (or slightly above) the upper end of the valuation range. This strategy allows us to generate as much interest as possible, while also being aggressive.

5. How Does Raincatcher Maintain Confidentiality Throughout the Business Valuation Process?

You’ve worked for years to create business value, and we protect that information throughout the entire sales process.

We insist that prospective buyers sign NDAs before sensitive company information is shared, and we enforce the NDA requirements on your behalf.

Raincatcher uses ShareFile technology to protect your data when it is shared with another party. We minimize the data shared by only asking you for what is necessary. Our firm does not speak with outside parties about your data, unless you instruct us to do so.

6. What makes Raincatcher different?

We focus on the seller’s needs not our own. Our firm strongly believes in a realistic and honest valuation process that focuses on accuracy and not “winning” a listing.

We embrace authentic, radical honesty and always choose integrity, regardless of the deal. Raincatcher uses a team approach, and we believe in accountability.

Our objective is to educate the seller about their options. If it makes sense to work on the business, we will recommend affiliates that we partner with to help the owner maximize the value of their business.

Work With a Trusted Advisor

Our team has worked with thousands of businesses, and we all have the small business entrepreneurial spirit

We care – the phrase “blood, sweat and tears” is not a cliche in our company. Instead, it is a statement about how hard our small business owners work to grow their company. We do not take that lightly.

Raincatcher will operate as your trusted advisor throughout the entire sale process, so you can sell your business at an attractive price without regrets.

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Best Practices to Lure a Large Company to Buy Your Business

Your business may be the missing puzzle piece that can make a larger company more successful.

Larger firms have the financial means to purchase small businesses, and they can add capital and other resources to get the most out of your firm. Getting the attention of a large company, however, can be challenging.

To close a sale, you need to clearly state why your business is valuable, and understand how your company fits into the larger picture. An experienced business broker can work as your trusted advisor through the entire process.

What is your value proposition? 

Understand Why Your Business Is Valuable

Each of these company traits may be attractive to a potential buyer:

Competitive differentiation

Your business is seen as unique in the marketplace, and customers can differentiate between your product and the competition.

Brand awareness

Impact reports that: “the average person is exposed to upwards of 5,000 brand messages per day.” If customers know about and like your brand, they are more likely to buy your product.

Niche businesses

You focus on a particular niche, and become the preferred business in that niche. If you operate in a niche, you can target your marketing efforts to a smaller market. You’ll know your target market and do a better job at solving their problems.

Customer experience

You make it easy to find, understand, and buy your products. The customer’s journey from finding your website to receiving your product is clearly stated. 

This 2018 study notes that 73% of companies with “above average” customer experience maturity perform better financially than their competitors. Make the buying process easy for your customers, and they’ll keep coming back.

If your business has one or more of these traits, you will generate a track record of sales, positive cash inflows, and net profits. You can generate recurring revenue streams with a loyal following of customers.

If you can clearly state your value proposition, the next step is to find a large business that needs what you have to offer.

Find a Need

Stay in touch with your network of accountants, attorneys, and bankers. These professionals are involved with business sales, and they may know of a large business that could be a potential buyer.

Talk with industry peers. You may come across a former co-worker who works at a large company in your industry. Finally, stay on top of changes in your business. By setting up Google Alerts, you can keep an eye on relevant press releases and news articles about large firms in your industry.

Why would a large business buy your firm? You need to understand the differences between financial and strategic buyers.

Financial Buyers

The goal of a financial buyer is to earn a specific rate of return on investment (ROI) by following these steps.

  • Evaluate and purchase: Find a company that generates an attractive level of earnings and cash flows.
  • Manage: Operate the business and generate earnings, which are used to recover the cost of the investment. Once the entire investment cost has been recovered, the buyer will start to earn a positive return on the purchase.
  • Exit opportunity: Sell the business to another firm that is interested in the track record of earnings and cash flows. An eventual sale generates the biggest return for the investor. The exit may be an initial public offering, or another private sale.

Strategic buyers have a different focus.

Strategic Buyers

These buyers purchase companies in order to grow an existing revenue source, or to diversify into new products and markets.

Strategic buyers have a long-term focus, and are willing to make substantial changes to the acquired firm over time. The seller may be a competitor, a supplier, or a large customer. A strategic buyer is willing to pay a premium for a business that can help the combined firm increase profits.

Business expansion can take several forms:

  • Vertical expansion: The seller’s business allows the buyer to control another step in the delivery of a product or service. If a sporting goods manufacturer buys a company that supplies leather material, the purchase is a vertical expansion strategy.
  • Horizontal expansion: If you expand horizontally, you add new products, or sell products in new markets. If a sporting goods company purchases warehouses to store and market goods in a new geographic region, the expansion is horizontal.

Strategic buyers buy out their competitors to eliminate competition and to grow market share. They also purchase firms that help them to eliminate a weakness.

You’re busy running a business, so why not get help from an expert. The best way to find a large company buyer is to work with a business broker.

What a Business Broker Does

A broker works to understand the seller’s motivations, and potential obstacles to a sale. The broker is an advocate for the seller, and will guide you through the process.

Selling your business can be an emotional experience. Your broker will maintain an objective view – someone who is emotionally unattached from the business. This mindset helps the broker make better decisions on your behalf.

The broker uses metrics and online valuation tools to determine the business price. They can leverage their extensive connections to market the business, and to locate potential buyers

Your broker will vet potential buyers, maintain confidentiality, and negotiate favorable deal terms.

Find a Trusted Advisor

At Raincatcher, we focus on the seller’s needs – not our own.

We will tell the seller the hard truth, so they can make the best decision. Our objective is to educate the seller about their options. If it makes sense to work on the business, we will recommend affiliates that we partner with to help the owner maximize the value of their business. 

Our team has worked with thousands of businesses, and we all have the small business entrepreneurial spirit. Work with the experts at Raincatcher, and sell your business with confidence.